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U.S. Hotel Investment Outlook – The Evolution of Capital for Independent Hotels

Thursday, September 18, 2025
Innovation Stage
Long viewed as an alternative asset class, a rash of institutional capital has gravitated towards hotels as consumers increasingly prioritize spend on experiences over physical goods. Independent hotels are at the epicenter, with a wide-range of new capital sources entering the sector. The session will explore this evolution of capital and future outlook for the sector.
Speaker(s)
Zach Demuth, JLL - Global Head of Hotel Research

Sponsored by:

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View all 2025 Seminar Program