Well-being is no longer a luxury, it’s a responsibility. From individual experiences to global social consciousness, how can brands elevate their spa offerings to serve a greater purpose within the hospitality industry?

In this session, Marina Glover, Global Spa Director of Spa L’Occitane en Provence, will explore how spas can serve as powerful catalysts for sustainable transformation, not only through operational practices but also throughout the entire guest journey. The session will showcase an eco-conscious model designed to contribute meaningfully to environmental change.

Join us to discover powerful strategies that can transform your spa and hospitality offerings into true catalysts for positive change, creating unforgettable, purpose-driven experiences your guests will love.