The COVID-19 crisis has caused consumers everywhere to change their behaviors, rapidly. Behavioral science tells us that identifying consumers' new beliefs, habits, and 'peak moments' is central to adapting services and introducing new booking models. This session will explore post-pandemic traveller demands and how loyalty is being redefined.
Host: Ajay Kapur, Bachelor Program Manager - Hotelschool The Hague
Speakers:
- Erwin de Graaff, Vice President Operations managed hotels Benelux - Accor
- Marc van der Hulst, Industry Manager Travel - Google
- Henry Robben, Professor of Marketing - Nyenrode Business Universiteit