Priority Bicycles

Priority Bicycles is an award-winning independent bicycle brand with a mission to simplify cycling. We design and manufacture low-maintenance, high-quality bicycles for everyday riders & fleet partners.

We offer over 30 bicycle models for riders of all skill levels, children to adults, all featuring a Gates Carbon Belt Drive. With our customer-direct business model, we boast best-in-class pricing backed by industry-leading 7-day-a-week customer service.

With our low maintenance position, Priority is the leader in providing bicycles for hotels, resorts, and corporate campuses. We take a consultative approach to determine the suitable bicycle model & brand integration for each unique partner.

From a boutique inn to a large luxury resort, we can supply anywhere from two bicycles to thousands to our partners worldwide.