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Jaklin Topalova
Chief Operating Officer & Product Expert,
Mission Morph
Jaklin brings over a decade of experience helping hotels and F&B businesses increase direct bookings through strategic Local SEO and digital presence optimization. As Chief Operating Officer at Mission Morph, she oversees product development and client success, guiding brands to improve visibility and guest engagement on Google surfaces. Her pragmatic approach includes finding data-backed tactics to convert searchers into bookers with minimal reliance on OTAs.
Sessions
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18-Sep-2025Business CenterMaximizing Direct Bookings on Google with Local SEO